KTBA exists 25 years, time for a new corporate identity


Kaatsheuvel, january 2022The 25th anniversary means it’s time for a new corporate identity. KTBA facilitates the entire chain in the food industry with Expert Services (Consultancy, Labelling, Auditing, Training and Online Solutions). With these high-end Expert Services comes a new corporate identity, fully in line with Mérieux NutriSciences.

KTBA and Mérieux NutriSciences share the passionate commitment and expertise in the field of Expert Services. Both are ambitious and anticipate customer needs. Both know how to recognize the latest trends in the market at an early stage and thus offer sustainable solutions. This calls for a new corporate identity with a logo that perfectly expresses the joint mission. Where green stands for sustainability and light blue for the future of the planet. This harmonious alignment of the logos underscores future focus, innovative strength plus mutual appreciation and respect.

Sustainability and food safety
Jeroen Sleenhoff, CEO of KTBA: “Our services revolve around the trust of our customers. Together with them we give shape to the sustainable and safe production or sale of food, an essential and complex theme that is always subject to change. With our strategic focus and years of knowledge and experience, a new look fits that conveys our uncompromising commitment to sustainability and food safety. We are proud of the result.

‘Better Food, Better Health and a Better World’.

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